19 Huangqishan Rd, Luokan, Huangpu Qu, Guangzhou, Guangdong, China
Will be honest to sanitary ware agent can be out of the investment
Sanitary ware industry, offline sales channels still occupy the mainstream, investment promotion and capital introduction is still the sanitary ware enterprise priority. But the investment situation is more severe in sanitary ware industry, sanitary ware agent qualification LangYou not neat, plus sanitary ware enterprises lack of integrity, makes many enterprises investment promotion work. Sanitary ware enterprises want to change this situation, only to the good faith, the implementation of personalized investment promotion strategy, to attract high quality sanitary ware agents.
Enterprise investment difficult
1, low barriers to entry: a lot of sanitary ware investors being impetuous, eager, to rent a workshop, no money, no team, no experience, no idea, don't even have a decent management place, he said to the national investment promotion, dream overnight became the national market.
2, sanitary and decline in business credibility, integrity, sanitary and agents are ambivalent, on the one hand, fear deceived, for investment promotion of sanitary ware enterprises unable to accept the harsh conditions, on the other hand, as a pure idealist: brand to ring, product is better, the threshold is lower, higher profits, support is larger, lower risk, caused mistrust each other, joining the success rate of obstacles.
3, sanitary ware agents vary in the crowd, ebb tide, new excellent dealer groups are formed, but less quantity, is a scarce resource, difficult to win, and quite a number of traditional dealers still get rich quick, don't want to sharing, the danger with sanitary ware enterprises, I did it my way. Either short-term speculation, arbitrage, market abuse. Manufacturer, either of the territory, the offer, not investment, not active, natural, a natural death.
China merchants creek sanitary ware enterprises should get rid of the plight of the now, in the current severe environment, should implement personalized investment, do the following: a, organization in place. Sanitary and merchants as head of engineering in the sanitary ware enterprises, the investment promotion department must set up special function, attention from the organizational structure and established. Second, the staff in place. High-quality investment promotion marketing team, is the key to the success of a sanitary ware enterprise investment, and the shortage of common sanitary ware enterprises. Three, professional training in place. Professional must be professional people to do things, sanitary ware brand investment must be with the help of a professional service organization to complete, through the assistance of professional power, forming a correct concept of investment, strategies, and guide mode. Unified thought, unified the internal familiar and behaviors of all the members of the standard, moving in tandem, advancing together. Four, funding, and products and services in place. A points into a return, risk and profit, the key is to minimize the risk, has steel used on the blade spend their money on the idea.
To strengthen the construction of brand integrity sanitary ware enterprises want to get a guarantee for long, must pay attention to market demand, to strengthen the construction of brand integrity, the interests of consumers in the most important position, will be on the market, and the problem to give consumers a satisfactory answer. Indeed, the good faith problem, has been a lot of people now the missing things. In the household building materials industry such as sanitary ware is very obvious, but in the more and more attention to the quality of life, a lot of fake home improvement still emerge in endlessly. Household building materials distributors under the impact of the credit crisis in succession dozen & other; The discount card & throughout; And & other Credit card & throughout; , lost & other; Good faith throughout the &; Difficult to preserve, store traffic and sales have been falling. To sum up, sanitary ware enterprises only aware of their problems, and find out the solutions, in the development by the good faith management, to accumulate good brand reputation, guard wealth and access to long-term development, attract more sanitary and agents to join! Want to learn more about Appollo contents that defend bath, open the Appollo's official website
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